Misurare i Social Media… ma cosa, e perché? 9 febbraio 2010
Posted by Roberto Venturini in Senza categoria.Tags: blog, digital, formazione, marketing, media, misurare, misurazioni, online, planner, social, strategie, strategy, venturini, web
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Interessante articolo sulla definizione delle Metriche – ma in relazione ai propri obiettivi. Da far leggere ai clienti ( e non solo)
Every company, every marketer often dwells on the ROI for social media, and there’s a popular misconception that relevant metrics are lacking. While it’s true that standard metrics are evolving, there are many ways to measure the impact of social media on a company’s marketing performance.
